It’s not just the message that matters these days—it’s the messenger as well. Join Vince Del Monte and New York Times bestselling nutrition and fitness author, Yuri Elkaim, as they discuss why (and how) it’s vital to invest in yourself if you want to experience the greatest return on your money. Yuri also shares tips to help you overcome your fears and self-limiting beliefs so that you can finally be the boss you know you’re capable of being. Tune in for this special episode in which two of the health and fitness industry’s most successful entrepreneurs open up and let their guards down. “Just as much as the message matters, the messenger matters.” – Yuri Elkaim Subscribe to iTunes, TuneIn, or Stitcher Radio! Enjoying the podcast? Leave a review on iTunes! What do you want to hear from the Vince Delmonte Podcast Show? Tell us Timestamps 2:45 – How Yuri initially started his fitness brand. 9:45 – Why it’s important to show your audience who you really are. 12:06 – The power in plausibility and vulnerability. 14:40 – Knowing when a consumer is not your customer. 17:00 – Vince and Yuri share their fitness/coaching business successes. 20:22 – How fear limits your dreams. 22:33 – Yuri reveals his own fears, how he overcomes them, including his mindset analogy. 30:09 – What is Healthpreneur Live? 40:40 – Why you must focus on selling and investing in yourself. 48:34 – Yuri’s take on entrepreneurship and family. Resources Healthpreneur Live ($1000 off) “Extreme Ownership” by Jocko Willink and Leif Babin Connect with Yuri Facebook Instagram Yurielkaim.com Contact: Yuri@healthpreneurgroup.com Connect with Vince Facebook Instagram YouTube Contact: Personal@vincedelmontefitness.com